Imaging Provider CRM

The missing layer for Australian radiology

From eReferral analytics to full CRM — track sales activity, operational performance, and group-wide analytics in one platform built for imaging providers.

Master — Org overview
4,821
Group referrals this month
Intermediate — Operations
94.2%
Report delivery success rate
Basic — Sales
12
New doctors onboarded this week

Radiology operates with a broken information layer

EDI setup is manual and fragmented. Report delivery failures are invisible. New referring doctors fall through the cracks. No single system owns the referral-to-report lifecycle.

No EDI onboarding workflow

New referring doctors are contacted manually across HealthLink, Medical Objects, and the RIS. There's no single workflow or status tracker.

Invisible delivery failures

When a report bounces due to a wrong EDI or inactive address, imaging providers find out only when the doctor calls in — weeks later.

No sales-to-referral attribution

Sales reps can't see which of their clinic visits translated into referral volume. There's no closed loop between commercial activity and clinical outcomes.

Disconnected doctor directory

Every imaging provider maintains their own siloed address book. EDIs expire, doctors move practices, and there's no centralised source of truth.

No operational performance layer

Managers can see referral volume but not delivery rates, onboarding pipeline, or clinic-level engagement trends — all in separate systems.

Manual daily data workflows

Teams manually export from CRM, paste into Google Sheets, and hope the CSV updates. There's no automation, audit trail, or error detection.

Three tiers. One platform.

Each tier unlocks additional capabilities. Start where you are and grow into the full platform as your network expands.

Launch demo
Strategic Care CRM — Sales
Basic tier
My clinics
34
↑ 3 this month
Referrals this week
218
↑ 12% vs last wk
Onboarding queue
7
↓ 2 pending EDI
At-risk clinics
4
⚠ 5+ days silent
My clinic activity View all →
ClinicReferralsStatus
Riverside Medical38Active
Lakeside Family Practice29Active
Hillview Health14At risk
Parkside GP Clinic0Inactive
Harbourne Family Practice22Active
Onboarding queue + New doctor
DoctorClinicStage
Dr. A. WilliamsRiverside MedicalEDI setup
Dr. J. ChenLakeside FamilyConfirmed
Dr. M. PatelHillview HealthPending
Dr. S. NguyenParkside GPEDI setup
Doctor onboarding wizard Step 2 of 4
Identify
Dr confirmed
2
Delivery method
Select EDI or preference
3
Assign rep
Awaiting
4
Activate
Awaiting
Total referrals
1,624
↑ 8.3% vs last month
Report delivery rate
94.2%
↑ 1.4pp this week
Failed deliveries
23
↑ 5 new failures
Active locations
9
All reporting
Referrals by location
Metro North
312
Metro South
241
Metro East
198
Metro West
156
Bayside
118
Central
99
Modality split
38%Ultrasound
Ultrasound — 38%
CT — 19%
MRI — 12%
Other — 31%
Report delivery status — last 48 hours Export →
DoctorClinicModalityDelivery methodStatus
Dr. A. WilliamsRiverside MedicalMRI BrainHealthLink EDIDelivered
Dr. J. ChenLakeside Family PracticeUltrasound AbdMedical ObjectsDelivered
Dr. M. PatelHillview HealthCT ChestHealthLink EDIFailed — bad EDI
Dr. S. NguyenCentral Medical GroupX-Ray ChestFaxPending
Dr. R. OkaforHarbourne Family PracticeDEXAEmail PDFDelivered
Group referrals MTD
3,940
↑ 11.2% vs prior month
Active performers
4
IA · Metro Rad · Southern · PMG
Network doctors
2,340
↑ 47 new this month
Delivery success
96.1%
↑ 0.8pp vs last month
Referrals by performer
Imaging Assoc.
1,624
Metro Radiology
1,108
Southern Imaging
784
PMG Radiology
424
Sales rep performance
Alex
91%
Jordan
84%
Sam
77%
Morgan
69%
Casey
63%
EDI delivery breakdown
HealthLink
74%
Med. Objects
14%
Email PDF
7%
Fax
5%
5% still on fax
118 doctors not yet on electronic delivery
Group performance — all performers Full report →
PerformerMTD referralsΔ vs prior monthDelivery rateNew doctorsAt-risk clinics
Imaging Associates1,624+11.8%96.4%+152
Metro Radiology1,108+8.3%94.9%+114
Southern Imaging784+5.9%95.7%+83
PMG Radiology424-1.8%93.2%+57

Start with what you need. Grow from there.

Per-performer pricing. Each imaging group on the platform is a separate performer. Volume discounts available for groups with 3+ performers.

Basic
Sales activity
For Medical Liaison Officers and sales reps managing their own territory of referring clinics and doctors.
Pricing available on request
  • My clinics & doctors dashboard
  • eReferral volume by clinic
  • At-risk & drop-off detection
  • Doctor onboarding wizard
  • EDI & delivery method setup
  • Sales territory view
  • Report delivery tracking
  • Multi-location operations view
  • Group-wide analytics
Launch Basic demo →
Master
Group analytics
For CEOs and MDs who need a single view of the entire imaging group — across performers, states, and commercial teams.
Pricing available on request
per group · all performers included
  • Everything in Intermediate
  • Cross-performer group view
  • All performers in one dashboard
  • Sales rep performance ranking
  • Network doctor growth tracking
  • State & region breakdown
  • Executive summary reports
  • API access for BI tools
  • Dedicated account manager
  • Launch Master demo →

    See what's in each tier

    Feature Basic
    Pricing on request
    Intermediate
    Pricing on request
    Master
    Pricing on request
    Sales & territory
    My clinics & doctors view
    Sales territory assignment
    At-risk & drop-off alerts
    Doctor onboarding wizard
    EDI & delivery method setup
    All reps' activity visible
    Sales rep performance rankingSummary
    eReferral analytics
    Referral volume by clinic
    Modality breakdownBasic
    e-Referral trend chart
    Multi-location operations view
    Cross-performer group view
    Report delivery hub
    Delivery method setup (wizard)
    Delivery status tracking
    Failure alerts & remediation
    EDI registry & doctor directory
    Delivery analytics (group-wide)
    Group & executive
    Network doctor growth tracking
    State & region breakdown
    Executive summary reports
    API access for BI tools
    Infrastructure & support
    Secure user authentication
    Email support
    Dedicated account manager
    Add-ons (available on any tier)
    AI assistant — summarise & retrieve insights+ Add-on+ Add-on+ Add-on
    Marketing suite — GP newsletters & website builder+ Add-on+ Add-on+ Add-on
    Marketplace — open referral matching+ Add-on+ Add-on+ Add-on